Today’s mobile apps are not limited to ecommerce, media sharing, and data recording. Mobile apps can improve employee satisfaction and retention. In a hybrid or remote work environment, mobile apps are essential tools for modern day employees. Instead of dealing with manual and repetitive tasks, employees can advance their skills and output more. Mobile apps allow employees to access work specific information and customer data in real-time regardless of their location. By providing customers a better and easier way to interact with your business, you will increase their engagement and loyalty resulting in a strong ROI on your mobile app investments. Mobile apps allow you to strengthen relationships with your customers, provide them with personalized services, and offer them better access to your products. Increasing customer engagement and loyalty

Business drivers for investing in a mobile app 1. Regardless of the size and scope of your project, following this mobile development procehss will help you launch your mobile apps successfully.īefore we get to the mobile development process, let’s first review why mobile apps are key to business success. Horton, Comcast, Epicor, Bottomline, West, and many others. In this article, you’ll get a closer look at the mobile app development process that our engineering team has established while developing products for companies like Transamerica, SealedAir, D.R. Mobile apps are now a necessity for businesses to attract new customers and retain employees.Īt Invonto, we’ve helped many SMBs and Fortune 500 companies successfully launch their mobile apps. Moreover, the business case for mobile apps continues to expand as 85 percent of American adults own a smartphone as of 2021, up from just 35 percent in 2011. According to a McKinsey survey, more than 77 percent of CIOs are considering a mobile-first approach for digital transformation. The next generation of customers and employees will be digital-native and have greater familiarity with touch screen devices.

App development software